The art of branding – Foster + Svensson lecturing at MEF Faculty
Belgrade – MEF Faculty of Applied Management, Economics and Finance and advertising agency Foster + Svensson established cooperation in educating students of this higher education institution, in order to enable high-quality studies in Serbia through contemporary and professional approach to study programs.
“The art of branding” is a series of lectures which Foster + Svensson will have at MEF Faculty starting next week on November 29th at 13h00. We shall unveil how to create timeless and powerful brand, outstanding campaigns with intelligent and disruptive creative work behind.
MEF Faculty and Foster + Svensson jointly prepare students by providing practical experiences throughout lectures and series of workshops. Together we simulate real business environment and work situations which will bring advance experience to MEF students in their future everyday situations at work.
Students at MEF Faculty will have the opportunity to acquire knowledge and practical experiences through lectures and workshops that will help them complete their studies and further develop professional careers. Also, the agency will share to students practical knowledge about cooperation and relationships between clients and agencies, the way of work, through the presentation of everyday communication, as well as business requirements which clients can send to the agency, and vice versa, what is necessary for the clients to submit to the agency in order to design creative campaigns. Through the organization of workshops, a real business environment and work situations will be simulated, which will bring advance experience to students in their future everyday situations at work.
Lecturers from Foster + Svensson will be Vladimir Suvodolac (Managing Director) and Aleksandar Nikolić (Head of Digital communications).
MEF and Foster + Svensson aim to educate and prepare students in advance for their future work and life by giving practical and theoretical experiences through lectures and workshops.
ABOUT FOSTER + SVENSSON Foster + Svensson is one of the founders of MAI Marina Abramović Institute.
Foster + Svensson is an award-winning European communications and advertising agency founded in 2013 in Serbia, who put forward well-considered design, digital and innovation. Operating worldwide, Foster + Svensson is positioned as professional services company, providing broad range of services and solutions in areas of data research and analytics, design consultancy, digital, operations, strategy and technology. Having bold experience and specialized skills in more than 14 industries, agency provides services to all company sizes. People at Foster + Svensson connect data, creativity and technology to help clients improve their performance and manage sustainable business value for stakeholders. Foster + Svensson design and drive innovation to improve the way world works and lives. Agency approach is to be precise, punctual, affordable and reliable to its clients. Work culture and ethics includes business excellence and delivery of outperforming results.
Foster + Svensson is one of the founders of MAI Marina Abramović Institute.